Member of the Colorado Bar Association

Board Member of
the Colorado Collaborative Divorce Professionals

5/5

When the Simple Becomes Complex:

Huettner Capital is a residential and commercial real estate lender. We handle all types of financing and specialize in complex transactions.

These situations typically involve self-employment, multiple properties, wealth management, investment property, relocation, and divorce to name a few. However, most people do not realize how frequently their situation is too complex for the typical lender to handle effectively.

Getting these loans done is not the problem. The problem is the people getting most borrower’s their loans. They simply have far too little knowledge and experience to get anything other than the cookie cutter loan done in less than several months. This is the reason why the traditional loan origination process just doesn’t work any more.

Creating a team and new loan process that works with full documentation loans, especially the complex ones, was the whole point in starting Huettner Capital from the very beginning. Welcome to the solution!

HOW TO MARKET RENTAL PROPERTY

By Michael Hoover, General Manager of Mavi Unlimited Property Management and Real Estate.

Now that you found the perfect rental property, you need to find a tenant. Nothing kills your profit margin/capitalization rate faster than an unoccupied property. Finding a quality tenant immediately should be your first priority. What is your plan?

Will you stand outside the home passing out flyers to everyone who walks by? Should you advertise an open house event on the internet, grab your grill, some hot dogs, cookies, and a smile? Do people still advertise in newspapers?

Like it or not, we live in a digital age. Whether someone is looking to spend $500 or $5000 per month, at least part of their search will include the internet. An online presence must be part of your plan. Personally, I do not think print media, or even print media’s online sites, are relevant for real estate. Here are several options to include in your plan:

1) Craigslist.com – Craigslist used to be the best, and in some cases, the only option to market rental properties. It was easy to upload your text and a few pictures and wait for the phone to ring. While we still find many tenants from their site (We post or ads daily, using multiple accounts to ensure our properties appear as close to the top as possible), it is very limited.

You get 4 pictures, a simple paragraph, and some templates that can be purchased, but those blue tag lines are unchangeable. Your put a lot of hope in your “Free Rent for Life!” headline is creative enough to be worthy of a click. With no options to make your ad stand out finding property on Craigslist is now very hit or miss. My advice is to save yourself the time and look for other options.

2) Zillow.com and Trulia.com – Both of these sites are free and offer a full array of photos and descriptions. I like them because they also include market data relevant to your property, maps showing exact locations, and have great tablet and smart phone applications. In my opinion, technology driven sites like these have the ability to bring you a higher quality tenant. A well researched and well informed tenant is often the best tenant.

3) Rentals.com or Rentbits.com – These sites give you the option of selecting different “packages” that send your advertisement partner websites. For $50 or $150/month, these sites give you the biggest bang for your buck in terms of pure exposure. In a matter of minutes, you can create and send your ad out to dozens of partner sites like hotpads.com, Google’s backpage, and many others automatically

Whatever digital pathway you choose, you still have to sell your property. Be sure to include:

Pictures – Pictures are worth a thousand words. Good pictures are worth a lot more. Consider hiring a professional photographer or videographer to create something that is high quality you can use over and over.

Details – Write a detailed description of the property that highlights the strengths of your property. Attention spans are short, so be concise. Include nearby schools, shopping areas, restaurants, and parks.

Whether you chose to do it yourself or hire a management company, make sure your property is marketed properly or you will pay for it in the end.

Please feel free to contact Mike Hoover with Mavi if you have questions about how to manage investment property.

Our Latest Insights

Can I Buy a Home in Colorado? First-Time Home Buying Made Easy

Thinking about buying your first home but worried it might be too complicated? You’re not alone. Many first-time buyers in Colorado feel overwhelmed by the idea of navigating real estate markets and mortgage details. That’s where we come in. At Huettner Capital, we specialize in making the home buying process

Read More

Joint Debt After Divorce: Who Pays What?

Navigating the financial aftermath of a divorce is often as complex as managing the emotional toll, especially when it comes to joint debt. At Huettner Capital, we understand that redefining your financial obligations alongside your personal life is crucial. Whether it’s mortgages, car loans, or credit card debts, knowing who

Read More

Refinancing Your Home After a Divorce: What You Need to Know

Refinancing Your Home After a Divorce: What You Need to Know By Todd Huettner As you’re well aware, divorce brings its own set of challenges with one of the toughest challenges being sorting out what happens with the family home. If you’re considering refinancing the home in just one name as

Read More

The Importance of Specialized Knowledge in Divorce Financing

The Importance of Specialized Knowledge in Divorce Financing By Todd Huettner When it comes to divorce financing it requires expertise and personalized attention to detail. This is where Huettner Capital sets itself apart. With a focus on both residential and commercial loans for nearly every situation, we go beyond the traditional

Read More
the-divorce-hour

The Divorce Hour with Ilyssa Panitz

Check out our own Todd Huettner on Ilyssa Panitz’s podcast The Divorce Hour explaining why couples want alternatives to the traditional destructive divorce process and the options to stay in control of the process, professionals, and their agreements.

Read More
MicrosoftTeams image 14

6 Homebuying and Mortgage Tips for Retirees

Buying a new home is a logistical and financial challenge no matter your age (or how many times you’ve done it). But our mortgage and lending system can be especially challenging for retirees to navigate, simply because lenders prioritize income.

Read More